REVIEW SPAM ACT 2004 & SME SERVICES|
Record Trade Deficit - Small & Medium size Enterprises [SME] promoting product/services
According to the Australian Chamber of Commerce and Industry [ACCI] in 2003
Business in Australia account for 96% of the total number of all Australian Business".
(Ref Speech by Peter HENDRY Chief Executive ACCI Aug 2003 at University NSW)
That Speech identified a number of factors that restrict the development of SMEs including
excess Government (Federal, State and Local) Regulation arising out of Legislation
The Legislation and the Regulations are not likely to be reduced or disappear.
However the Internet does enable SMEs to understand and mange these issues far more effectively.
In addition the Internet provides an unprecedented way for SMEs to display their products/services
SME eGallery Services is being developed by SMEs to provide a number of eBusiness Management Services.
A key aspect for Web Developers and their Clients will be how many people can find the
new Web site/service/product
of an SME starting on the "Voyage of Electronic Commerce".
For many SMEs the ways of promoting the new Web site/service/product may be limited by budget to:
1 Search Engines that may be able to find the web-site - Reactive
Search Engines give a far higher rating for .org sites rather than .com.au and .net.au
2 E-mail to advise of Web-site - Proactive
3 Sponsoring events to raise profile - Sponsorship
However the current Australian SPAM Act 2004 when compared with the
USA CAN-SPAM Act 2003 places
Australian SMEs at a distinct disadvanatge
This Seminar will review the differences in "This Level Playing Field"
||SME eGallery Services
||Review SPAM Act 2004
||Thu 24 Mar 2005
||16:00 - 18:00
259 George Street
Car: Meters/Car Park
for Seminar - Early Bird by 17:00 Mon 14 Mar 2005